Case Studies

Homebase

When Homebase were looking for a large expanding trailer to launch a new range of kitchen, bedroom and bathroom furniture to their staff  they selected one of our Prestige 13.0 metre units. We removed all of the existing furniture in readiness for their fitters to come along and install the new range. With the fit out completed the trailer then toured their regional offices up and down the country for 3 weeks to show their key staff the latest in Homebase products.

Slimming World

This national event series  was led by Ben Miles, son of Slimming World founder Margaret Miles-Bramwell. Ben cycled 6,000km across Europe to raise funds for disadvantaged children. To welcome Ben Home on the UK leg of his epic journey Slimming World arranged five ‘Party in the Park’ events where local families could come along for day and enjoy fun activities like Zumba, Salsa dancing, sponsored walks and penalty shoot outs. Activity for visitors who wanted to find out more about Slimming World’s Healthy lifestyle plan, which is suitable for the whole family. They provided an Exhibition Centre where people could speak to a trained Slimming World Consultant, take away a gift bag of materials and find out where their nearest group was.  The Exhibition Centre, one of the DWT Showliner trailers, was a huge success and attracted lots of visitors at every location.

Britivic

When Britivic, the leading soft drinks company, required a roadshow vehicle to launch new non-returnable bottles for its popular mixers and juices range, we presented them with a Refreshing design solution we knew licensees would love. Britivic’s brief was to showcase the improved quality of mixed spirit drinks in pubs and bars and easier handing for staff.

At DWT we re-designed a 9 metre Showliner presentation suite into a contemporary, laid back bar complete with chiller cabinets and plasmas screen.   The fresh, inviting exterior image was achieved using Britivic branding on a full vinyl wrapping for the unit.  Working very closely with Britivic’s marketing department against a tight deadline, our expert Design & Build team met the all-important launch date.

Kingspan

The International company Kingspan specializing in cladding materials for commercial and industrial units needed a demonstration facility to visit architects, clients and planners to demonstrate the wide range of cladding and architectural  materials they could offer from their Benchmark range. Having previous experience of mobile roadshow facilities supplied by DWT Chris Witte selected a 12.0 metre  extending trailer which was totally refurbished in our workshops including installation of solar powered PV panels to power all the house services other than the air conditioning which operates through the on board generator. On completion in its smart new Benchmark livery the trailer was launched with a European tour and continues to travel extensively against  a testing itinerary of events.